Business writing strives to be crisp and succinct rather than evocative or creative; it stresses specificity and accuracy. Writing a business document, the audience has limited time in which to read it and is likely to skim. Readers have an interest in the point that the document is making about a situation or problem and how they should respond.
Authority Is Constructed and Contextual
Information resources reflect their creators’ expertise and credibility, and are evaluated based on the information need and the context in which the information will be used. Authority is constructed in that various communities may recognize different types of authority. It is contextual in that the information need may help to determine the level of authority required
• articulate the capabilities and constraints of information developed through various creation processes;
• assess the fit between an information product’s creation process and a particular information need